Blogging has become one of the more addicting things to do online. It seems anyone who is anyone now has a blog. In fact, many teenagers use blogging as a means to vent their frustrations, a tiny piece of online real estate where they can write about that which bugs them or any exciting event that has occurred in their lives. Smart internet marketers have realized that blogging is rapidly becoming one of the best free marketing methods online today.
What exactly is Blogging?
A blog is what’s called a weblog. Essentially, a weblog is an online journal. Blogs can be set up with little or no cost. Services like Blogger and WordPress will host your blog for free or there are numerous no/low cost hosting services and templates available, like HostGator or Eblogtemplates
With more and more people setting up blogs, blogs can and are used for a variety of reasons. Marketing your business by way of a blog is a great way to boost your internet presence, add a more personal and intimate flavor to your business, and make money online. Here are a number of other ways for you to use your blog to do just that.
You can use your blog to:
– Make sure your clients/customers know of any alterations or new content to your site or blog.
– Stay focused on your business objectives/plans just by creating
new, keyword rich, unique content on a regular basis, essential for
proper placement on major search engines who love fresh, new content.
– Give an opinion on a new product or service related to your
website or blog. Comment on other blogs and forums related to your
business with a signature link pointing back to your site/blog.
– Submit your site content/blog posts to article directories
and include a link back to your site/blog in the resource box.
– Monitor any comments made from your blog readers. Your readers
are your primary resource for information on what direction you want
your site/blog to go.
– Connect with other bloggers. Getting noticed by other bloggers
is a sure way to get massive traffic to your site/blog.
These are just some of the ways you can use your blog to establish an online presence. The most important thing to remember is to just get started blogging. Only then can you take advantage of a really great way to advertise yourself or your internet marketing business.